SELL MORE CARDS BY LEVERAGING STAMP PRICE CONCESSIONS

The cost of postage could be a barrier to people buying as many cards as they might.

By educating people you can help them save money and sell more cards.

Anyone with a MyPost Concession Account can post letters and cards for 60 cents.

With a free Australia Post Concession account, you'll pay just 60c per stamp, instead of $1.50. You can buy up to 50 stamps per year, in booklets of 5 for $3. You'll even get a free booklet of 5 concession stamps to get you started.

The following Australian Federal Government concession cards are accepted as proof of eligibility for a MyPost Concession Account:

• Pensioner Concession Card
• Health Care Card (all types)
• Commonwealth Seniors Health Card
• Department of Veterans' Affairs Card
• Veterans' Repatriation Health Card

If you have customers with any one of these cards, they can apply for the postal concession. Applying is free. Here is a link to the concession account form online from Australia Post: https://auspost.com.au/receiving/mypost/concession-card 

Offer to help complete the form for customers.

Australia Post does not actively promote the MyPost Concession account. You should and in doing so you are likely to be appreciated by the customers that benefit. Australia Post reports that 5.7 million Australians are eligible for this concession but that considerably less than half have applied.

The MyPost Concession Account allows them 50 concession stamps a year. That's more stamps for more cards, bought from you.

To our knowledge, no industry association, no card company, no marketing group and no greeting card association has offered any advice or support for newsagents to deal with the cost of postage.